Seán Mathews Irish Singer, Guitarist and Songwriter
For some artists it is easy to be involved in the art of self promotion. For others there is always a level of discomfort when it comes to it. For myself I tend to like the idea of everything happening organically - but the thing is - it doesn't!
If I had a euro for every band who has a member starting sentences with "she's well in there with", "he has a contact in", "if we could all pay for X". What I have learned is that although there is alot of turn key knowledge, ease of access and privilege for some Music Artists in Ireland, if they don't put the work in they stay at the level they were dropped at.
The shameless self promotion cap is a strange cap to wear. I'm about to release my second album"Welcome to Ballsgrove", a concept Album made from the point of view as if I never left my childhood neighbourhood. Something I worry about is how people will view that lens. Only, at this point, I have to focus a little bit less energy on that because I'm not fuppin Mystic Meg, you know?! It is what it is now!
However I can say with absolute certainty that if I don't work hard making sure everybody in my network can find the Album and listen to it then it WILL be a bumbling failure. And with that in mind every little thing you do - from reading this to sharing the next few weeks with me - is going to count.
The lights coming .... :)